Pamplona, Spain is the historic city known for the Running of the Bulls at the Festival of St. Fermin. This world renown tradition has been a hallmark of world culture since the 1500s.
Six hours south of it’s legendary neighbor, Alicante, Spain overlooks the coast of Spain with sweeping views of the Meditaranean Sea. It was here, only a week ago, that a couple dozen mountain bikers and dealers took to the trails for another kind of “running of the Bulls”. It was a great opportunity to push some of Bulls Bikes’ best to the limit.
One ride featured Bulls’ award winning fleet of XC and Enduro mountain bikes, while a second ride showed of the sleek and strong line-up of Bulls electric Mountain bikes.